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AXOR Strikes Gold at the 2017 iF DESIGN AWARDS

Nicole Lee

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Highest distinction for outstanding design achievements: AXOR received the iF Gold Award for the Zero and Select models of its new AXOR Uno bathroom tap collection. An international jury of 58 experts assessed 5,575 product entries from 59 countries and awarded only 75 iF Gold Awards at the awards ceremony in Munich on 10 March for outstanding quality of design, workmanship, environmental compatibility, functionality and innovation.

“Their purist design and ease of use makes these washbasin taps undeniably impressive. A bathroom tap system for washbasins, showers and bathtubs, where the bold and uncompromising reduction of form, combined with functionality results in a design that is both clean and timeless,” the jury stated in its evaluation of the AXOR Uno Zero and Select mixers. Silke Giessler, Head of AXOR Brand Marketing, Jan Heisterhagen, Vice President Product Management, Benjamin Holzer, Product Management Taps (all Hansgrohe SE), and Andreas Diefenbach of Phoenix Design accepted the iF Gold Award at the awards ceremony on 10 March in Munich.

The Hansgrohe Group, which AXOR belongs to, received a total of nine awards, moving up to sixth place in the iF ranking. This makes the Hansgrohe Group, with its AXOR and hansgrohe brands, the best German company as well as the highest-ranking manufacturer in the sanitation industry within the iF design ranking, again outperforming some 2,000 listed companies, including top manufacturers and brands such as Audi, BMW and Apple. “These nine iF DESIGN awards, including the Gold Award, clearly confirm our ongoing commitment to combining the aesthetic design of a product with quality, ease of use and high customer benefit,” says Jan Heisterhagen.